The Cools is a social marketplace for cool brands. The platform provides users with a unique look into what is up and coming on the fashion, style, art and decorative scenes. With features designed for both user and brand interaction in mind, both buyers and sellers are able to find out more about what each other see as the latest styles and trends. “Cooling” and other forms of inspiration enhance the user’s experience and expression to the rest of the community. By bringing users a curated selection of amazing brands, The Cools brings all the benefits of sharing the online shopping experience to one platform.